Four
Principles of Every ASK
Principle No. 1
- Listen
Successful
solicitation involves the skill of listening.
This means knowing how to empathize. Allow
the prospect to tell you what he or she likes about the organization and how their gift will
help.Principle No.
2 - Watch Your Posture
Be positive and
enthusiastic. Maintain eye contact. Stand and sit erect. Smile.
Know that your facial
expressions say as much as your words.
Principle No. 3 -
Speak with Confidence
Your solicitation, your ASK,
will be much more effective if you have made your own generous gift to the campaign.
This will give you the confidence to speak about how important the Campaign is to
the organization.
Principle No. 4 - Ask
for Advice
Get your prospect involved in
the Campaign. Ask for his or her advice on how we can be more successful.
Ask if he or she would like to volunteer. |
